Analysing Channel 4 poster- Codes and Conventions

I will look at a poster that has been created by Channel 4 in order to advertise a TV show that it  is showing called "Britain's forgotten children- A season on the care system". This is an example of a hard-hitting TV show that they have created and it is similar type of show that I will be creating my poster for which is a documentary on teenagers and their drug use and the negative effects it will have on their life. 

- The colours that have been used on this poster are washed out dull colours, this has been done to show the negative feel of the program. Due to it being on a sad topic that effects children, they have washed out the colours to create a negative feeling

- On all of the posters that have been created for Channel 4, there is the white logo on the right side, either in the middle or at the bottom which allows people to know easily who has created the production

- Another convention of Channel 4's posters would be the white text box with black typography that tells us what the program is and when it starts. The typography that has been used on the text is one that looks similar to a type writer

- In the bottom right hand corner there is a channel 4 website that links to the page for the program so that people are able to find out more about it and this links platforms

- The image that has been used contains a child that adds to the shock factor which means that people may be more attracted to view it to see what it was about

- This program is most likely to attract an adult audience rather than a teen one as the parents of teenagers would be interested in seeing what affects drugs and drinking will have on their children